Privacy Policy

Privacy Policy

Last updated:

September 14, 2026

Welcome to Upstate Marketing ("Upstate," "we," "our," or "us"). We respect your privacy and are committed to handling your information responsibly.

This Privacy Policy explains how we collect, use, share, and protect information when you visit upstatepmarketing.com, submit information through our website, or schedule a strategy call with us.

By using our website or submitting information through one of our forms, you acknowledge the practices described in this Privacy Policy.

Information We Collect

Upstate collects information that you choose to provide when requesting information, contacting us, or scheduling a strategy call.

This may include:

  • Your name

  • Business name

  • Email address

  • Phone number

  • Business website

  • Industry

  • Business location

  • Number of employees

  • Approximate monthly marketing budget

  • Services you are interested in

  • Your selected strategy call date and time

  • Any additional information you voluntarily provide to us

The services you may indicate interest in include website creation, SEO, content creation, social media, analytics, CRM and lead management, email and SMS marketing, and automation.

We do not collect payment information through our strategy call booking form.

Our website or the service providers used to operate it may also automatically receive limited technical information such as your browser type, device type, IP address, and basic website activity. This information is generally used for website security, performance, and analytics.

How We Use Information

We may use the information you provide to:

  • Schedule and prepare for your strategy call

  • Understand your business and marketing needs

  • Determine which Upstate services may be relevant to your business

  • Contact you regarding your inquiry

  • Follow up after a strategy call

  • Prepare proposals, recommendations, or service information

  • Provide services you choose to purchase from Upstate

  • Improve our website, services, and customer experience

  • Maintain records related to prospective and current clients

  • Protect against fraud, misuse, or security threats

  • Comply with applicable laws and legal requirements

Providing your phone number does not automatically enroll you in recurring promotional text messages. If Upstate uses SMS marketing in the future, any consent required for those communications will be obtained separately where required by law.

How We Share Your Information

Upstate does not sell or rent your personal information.

We may share limited information with companies that help us operate our business, including providers used for:

  • Website hosting

  • Form submissions

  • Appointment scheduling

  • Email communications

  • Customer relationship management

  • Analytics

  • Business automation

  • Video meetings or calls

These providers may only receive information reasonably necessary to provide their services to us and are subject to their own privacy and security practices.

We may also disclose information when reasonably necessary to comply with applicable laws, regulations, subpoenas, court orders, or other legal processes, or to protect the rights, property, safety, or security of Upstate, our clients, or others.

If Upstate is involved in a merger, acquisition, restructuring, financing, or sale of some or all of its business, information may be transferred as part of that transaction.

Cookies and Website Technologies

Our website may use cookies or similar technologies that are necessary for the website to function properly or that help us understand how visitors use the website.

Depending on the tools active on our website, these technologies may collect information such as:

  • Pages visited

  • General website interactions

  • Browser and device information

  • Approximate location based on IP address

  • Referral source

You can usually control or disable cookies through your browser settings. Disabling certain cookies may affect some website features.

We do not use cookies to collect the business information contained in our strategy call form unless you choose to submit that information.

Communications

If you submit a strategy call request, contact form, or other inquiry, we may contact you using the email address or phone number you provide.

These communications may include:

  • Appointment confirmations

  • Scheduling updates

  • Responses to your inquiry

  • Follow-up regarding your strategy call

  • Proposals or information you requested

  • Communications related to an existing business relationship

You may ask us to stop sending promotional emails at any time by using the unsubscribe option contained in the message, when available, or by contacting us directly.

Data Security

We use reasonable administrative, technical, and organizational measures designed to protect the information we collect from unauthorized access, disclosure, alteration, misuse, or destruction.

However, no website, database, email system, or internet transmission can be guaranteed to be completely secure. We therefore cannot guarantee the absolute security of information submitted electronically.

Data Retention

We retain information for as long as reasonably necessary to:

  • Respond to your inquiry

  • Maintain our relationship with you

  • Provide requested services

  • Maintain appropriate business records

  • Resolve disputes

  • Meet legal or regulatory requirements

When information is no longer reasonably necessary, we may delete or anonymize it.

Your Privacy Choices

You may contact us to request that we:

  • Provide information about personal information we maintain about you

  • Correct inaccurate information

  • Update your contact information

  • Delete certain information, where appropriate

  • Stop sending promotional communications

Some information may need to be retained for legitimate business, contractual, security, or legal reasons.

To make a privacy-related request, contact us at info@upstatepmarketing.com.

Third-Party Services and Links

Our website may use or link to services operated by third parties, including scheduling, video conferencing, analytics, or social media platforms.

When you interact directly with a third-party service, that provider may collect information according to its own privacy policy.

Upstate is not responsible for the privacy practices, security, or content of third-party websites or services.

Children's Privacy

Children’s Privacy

Upstate's website and services are intended for businesses and adults and are not directed toward children under the age of 13.

We do not knowingly collect personal information from children under 13. If we become aware that information from a child under 13 has been collected, we will take reasonable steps to delete it.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time as our website, services, or business practices change.

When changes are made, we will update the Effective Date at the top of this page. We encourage visitors to review this Privacy Policy periodically.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or how Upstate handles information, you can contact us at:

Upstate Marketing
Website: upstatepmarketing.com
Email: info@upstatepmarketing.com

UPSTATE