About
We care about how your business looks. We care even more about whether it works.
Built for businesses that expect more from their marketing.
BASED IN MICHIGAN
Upstate is a Michigan-based marketing agency focused on clean design, smarter systems, and marketing that actually supports the way a business grows.
Process:
4 steps
UNDERSTAND
We learn your business, your customers, and what’s getting in the way.
25%
PLAN
We decide what matters, what doesn’t, and where the work should go.
50%
CREATE
We make the work. Websites, content, systems, campaigns. Whatever the job calls for.
75%
IMPROVE
We put it out there, watch what happens, and make it better from there.
100%
How much do your services cost?
Pricing depends on what you need. Some projects are one-time, while others work better as a monthly service. We’ll give you a clear price before anything starts.
Do I have to sign a long-term contract?
Not always. It depends on the service. We’ll tell you exactly what the commitment looks like before you agree to anything.
What if I only need help with one thing?
That’s completely fine. You don’t need to hire us for everything. We can help with one project or build out more over time.
How long does it usually take to get started?
Most projects can get moving pretty quickly once we have everything we need from you. Bigger projects may take a little longer to plan out properly.
Can you work with the website and marketing tools I already use?
In most cases, yes. We’ll look at what you’re already using and figure out what makes sense to keep, change, or clean up.
How will I know if the marketing is actually working?
We track the numbers that matter and show you what’s happening in plain English. No giant report full of numbers you’ll never look at.